Every year, the NAR publishes a survey. And, every year we learn that consumers, despite saying they’d use their previous agent, go...

If I were to ask you which room in a home is most important to stage, what would you say?

Social media. Pay-per-click. Email. Digital marketing is hot with real estate agents. This provides an amazing opportunity for the...

Have you ever puzzled over what value you offer potential and existing clients that no other agent (or few others) offer?

So, what methods are you using to get listing leads? Cold calls? Pursuing FSBOs and Expireds? Throwing random methods against the wall...

Most real estate agents know that staged homes sell faster and for more money. Some, however, go beyond merely suggesting staging to...

Ah, the humble postcard. So simple, yet filled with so much power. For a time, it appeared that the...

Don’t be surprised if, at least at the beginning of a new client relationship, you’re treated with skepticism and mistrust.

Much of your daily activity may be necessary, but some tasks may be keeping you from being the top-producing real estate agent...

What do you tell people when they ask what you do for a living? “I’m in real estate” is...

It’s safe to assume that most home sellers and buyers don’t know the meaning of “LTV,” they may have never used the...

Some days are diamonds, some days just downright stink. The good news is that you can take the stinky ones and make...