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Monday, May 6, 2024

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    With our NEW, FREE Contact Manager, you can tag entire mailing lists or just one contact within a list, building one highly targeted list from many.

    Now achieve better results from your marketing and ensure you are hitting the ideal target within your various lists with the right message at the right time!

    This new tool is available to use right now on Prospectsplus.com, for free, just for being a ProspectsPLUS! member.

    To check out the Contact Manager tutorial, CLICK HERE.

    The Following are Five Ways You Can Start Using the New Contact Manager Today!
    Just Sold Follow-Up Series

    1.Compile Contacts From Your Just Listed Just Sold Lists

    Move all your Just Listed Just Sold mailing lists to the Contact Manager. As you move them, “tag” the lists with the name of the neighborhood they are from.

    Now you can send follow-up postcards or schedule a campaign to go out to specific contacts from various “tagged” neighborhoods. The Just Sold Follow-Up campaign or a postcard from this series is a great choice.

    2. Create Monthly Customer Birthday Lists

    Upload your SOI list or move your current one into the Contact Manager. Add birthdays to each contact’s personal information in the space provided.

    Now mid-way through each month, you can select and send a birthday card to all of your contacts with a “Tagged” birthday for the upcoming month. You can even schedule these Birthday postcards to go out for the whole year in one sitting.

    Happy Birthday Postcards

    3. Create Monthly Home Anniversary Lists

    Upload your SOI list or move a current one into the Contact Manager. Add the home anniversary date to the applicable contact’s personal information in the space provided.

    Now mid-way through each month, you can select and send home anniversary postcards to go out to all of your “Tagged” contacts with a home anniversary in the upcoming month. You can even schedule these cards to go out each month for the whole year in one sitting.

    4. Tag Your Past Clients for Special Mailings

    Customer Appreciation Series

    When your current client becomes your past client, be sure to “tag” them with a “past client” tag. Now they are ready for you to be able to quickly pull together a targeted list to send out special Customer Appreciation postcards, thank you’s, and referral reminders.

    5. Tag Your Buyers Across Lists For Special Mailings

    Any time you create a list of buyers, be sure to tag them with the “buyers” tag. Now you can send a targeted mailing to all of your buyers across several lists.

    To get started with the Contact Manager tool now, CLICK HERE.
    Or check out our basic Contact Manager Tutorial, CLICK HERE.

    A couple More Notes About the New Contact Manager:

    1. This is not a free trial. Our Contact Manager will be free to our ProspectsPLUS! members indefinitely.
    2. If you have a CRM you currently use, by all means, continue. However, if you are purchasing a mailing list from us at any time in the future, it’s worth your time to take a moment and tag that list in the event you may want to take advantage of that tag in the future.
    3. We don’t share or sell your data. Please visit our privacy policy in the footer of the website and if you aren’t comfortable initially take a look at our reviews and maybe just start with lists that you are purchasing from us as we already have that data and are providing it to you.
    4. We certainly hope you choose to stay with us, but you can always download any or all of your lists out of the website at any time you choose to, and we even allow you to download a string of data that shows you the tags you associated with your contacts so that it will make it easier for you to take it to your next list management CRM platform.

    Please reach out to our support team at 866.405.3638 with questions or if there is anything we can do to help you in your success.  

    PLUS: When you have time…below are some marketing tools to help support your success.

    1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

    Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct response-driven articles written by real estate industry experts combined with engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you.

    Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here


    2. The Free 12-Month Done-For-You Strategic Marketing Plan

    The Real Estate Marketing Planner is a powerful 12-Month-Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here

    3. The BusinessBase, SOI building system

    The most effective thing you can do to build a real estate business is to become more visible, more likable, and remembered more often. The BusinessBASE™ not only checks all of these boxes but is also a business-building machine. In two easy steps, you can begin to build a robust sphere of influence that will provide you a lifetime of repeat business and referrals. – Click Here

    4. The Free Interactive Real Estate Business Plan

    The Free Interactive Real Estate Business Plan allows you to enter your business goals for this year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals.  – Click Here

    5. The Become a Listing Legend Free eBook 

    This image has an empty alt attribute; its file name is Become-A-Listing-Legend-3D-Book-White-274x300.jpg

    Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

    6. The Take a Listing Today Podcast

    Watch the ProspectsPLUS!, Take a Listing Today Podcast for actionable content to help you get more listings. – Click Here

      STEP ONE: Send a List to the Contact Manager

      To send contacts from a list to the Contact Manager, click on your email address from the horizontal black navigational bar in the upper right-hand corner. A drop-down menu will appear. Choose “Mailing Lists.” from the menu.

      Once in your mailing list section, decide which mailing list of contacts you want to move over. This list will also still remain in the “Mailing List” section as well.

      Once you decide on your list, click the blue “Options” button for that list and choose the option “Send List to the Contact Manager” (see screenshot below).

      STEP TWO: Add Tags to Your Mailing List

      A window will pop up after you complete STEP ONE, allowing you to add tags to the list you are sending to the Contact Manager.

      You can type in one tag or multiple. There are some tags already available in the tag drop-down menu. If you don’t see a tag you want there, you can create a tag by typing it into the provided space.

      Once you are done adding tags, click the yellow “Import” button, and your contacts from this list will be imported into the Contact Manager.

      STEP THREE: View Contacts in Contact Manager

      You can now go to your Contact Manager and view contacts from this list. You will not see your list title from the mailing list section in Contact Manager, only the contacts from the list.

      To get to Contact Manager, click on your email in the upper right-hand corner of the website and choose “Contact Manager” from the drop-down menu (see screenshot below).

      Once in the Contact Manager, you can filter the contacts listed by using the “Tag Filter” located at the top center of this section to see how many tags there are with a specific tag title.

      You can also add a new contact name to your Contact Manager by clicking the yellow button that says “Add Names.” Be sure to complete the new contact’s birthday and home anniversary date if there is one.

      The “Add Names” yellow button can also be used to download your entire “contact Manager” list with tags and export it from the website.

      STEP FOUR: Send a Postcard to a Specific “Tag” of Contacts

      To send a postcard to a specific “tag” of contacts, choose your postcard from our postcard section.

      Once you are on the postcard series screen, select the blue button titled “Add List’ (see screenshot below).

      A drop-down menu will appear. Select the “Contact Manager List” and hit the “select” blue button (see screenshot below).

      STEP FIVE: Add Specific Contact “Tags” to Your Mailing List for Your Postcard Mailing

      Now add the “tags” you want to use to create your super-targeted mailing list in the box provided (see screenshot below). As you add the tags you want for this mailing list, they will appear in blue (see screenshot below). The screen will also give you your new quantity of contacts for this “tagged” mailing list.

      Once you are done adding your tags, you are ready to continue editing your postcard and send it out to your new targeted list.

      Please reach out to our support team at 866.405.3638 with questions or if there is anything we can do to help you in your success.  

        Yes, there’s still time! Here are six ways to help you stir up more activity in your market before the year-end.

        1. Stick to the plan (or create one if you haven’t yet)

        A marketing plan does much more than let you know how much money you’ll spend for the remainder of the year promoting your services. Chief among the additional benefits is that it helps you fill your days with prolific and directed activity.

        That forward-thinking stuff you need to create a plan forces you to carefully consider each option, both in terms of its financial impact and effectiveness.

        “Big ideas fail without a plan, and your marketing plan is the one thing that will still drive innovation and help you meet sales targets,” according to Mark Ellis, a business writer at Business2Community.com.

        If increasing listing activity is your goal, hammer out a marketing plan for the next two months and stick to it.

        And, if you already have a marketing plan in place, review your plan for its effectiveness over the last year and make changes where needed.

        Need some inspiration? Download our free Real Estate Marketing Planner.

        2. Adhere to a regular prospecting schedule

        Whether you door-knock, cold-call, chase after expireds and FSBOs or use another method of prospecting, ensure that it gets done by making it a part of your daily or weekly schedule.

        Prioritize the task as well. It’s easy to keep putting it off when there are more interesting tasks to pursue, but it’s not wise. The more leads you steer toward that real estate sales funnel, the more prospects you can convert into new listings.

        The Holiday scheduled campaign is shown above.

        3. Nurture those relationships

        People who sell customer relationship management software are fond of claiming that a CRM is the “lifeblood” of the real estate agent’s business.

        Guess what? They’re right. Building and nurturing relationships is the key to increased commission checks, and to do it right, you need a way to keep track of leads, prospects, clients (both current and past), and just about everyone else you know.

        While there are probably a million and one ways to set up a CRM, find a way that makes adding information and finding what you need easy. A way that works for you. Then ensure that you keep it safe, and back it up.

        HOT TIP: We offer a free CRM, the Contact Manager, on ProspectsPLUS.com. With the Contact Manager, you can tag entire mailing lists or just one contact within a list, building one highly targeted list for your marketing materials.

        In addition, you own your list, so you can export and download your CRM list anytime if you decide to move it. Check it out HERE.

        Now schedule time on a daily/weekly basis to reach out to the contacts in this database and nurture these relationships.

        One easy way is an SOI scheduled Campaign. It takes only minutes to set up and can run for up to two years automatically without you touching it. Other benefits in addition to making your life a lot easier? You don’t pay until each mailing goes out, and you can cancel, pause, or change the campaign at any time up to the night before mailing. Oh, and it keeps you in front of your market stirring up listings indefinitely.

        4. Find a mentor or mastermind partner

        “Coaching works,” according to the authors of a study, “Evaluating the effectiveness of executive coaching: Beyond ROI.”

        If coaching helped former President Bill Clinton, Oprah Winfrey, and athletes like Michael Jordan, perhaps you should also consider it.

        Are you a new agent? Consider latching on to a mentor. Not only is this a way to quickly learn the nuts and bolts of the business, but to begin to nurture new habits that will help you immensely in the long run.

        Mentors, coaches, and even mastermind groups can propel you to the next level in productivity, thus increasing your listing activity.

        Check out our in-depth guide to finding a real estate mentor.

        5. Fine-tune your response time to leads

        You can’t turn a lead into a prospect that you’ll convert into a listing if you don’t respond to their initial contact promptly.

        The short and sweet of it is that you have five minutes to respond to an incoming lead if you hope to reach the person live and get them into your sales funnel, according to InsideSales.com research.

        In fact, the agent who responds within this period is nearly 25 percent more likely to snag the lead.

        Wait a half-hour? You might as well forget about it and let the agent down the street who responds quicker have the lead.

        The Looking For Listing Scheduled Farm Campaign is shown above.

        6. Start farming, via direct mail, if you haven’t already

        Farming is a low-cost, effective, and easy way to reach out to many people simultaneously and build relationships over time.

        The fact remains that direct mail is one of the most powerful marketing methods available. Mix that with a focus on a specific farm, and you have something powerful working for you.

        Learn more about how to kick off your farming efforts easily with a FARM Scheduled Campaign, HERE.

        PLUS: When you have time…below are some marketing tools to help support your success.

        1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

        Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here

        2. The Free 6-Month Done-For-You Strategic Marketing Plan

        The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here

        3. The Free Interactive 6-Month Real Estate Business Review

        The Free Interactive 6-Month Real Estate Business Review allows you to enter your business goals for the remainder of the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your goals.   – Click Here

        4. The Become a Listing Legend Free eBook 

        This image has an empty alt attribute; its file name is Become-A-Listing-Legend-3D-Book-White-274x300.jpg

        Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

          When clients need a real estate agent, it pays to have an easily recognizable name at their fingertips. But coming up with fresh, eye-catching content and sticking to a regular schedule of sending this content out is incredibly time-consuming.

          An automated, recurring marketing campaign is the easiest way to maintain brand exposure and stay relevant; while freeing up time for more high-level tasks.

          Put Your Time to Better Use

          Automating your marketing ensures you adhere to your long-term marketing strategies because you never miss sending out a campaign.

          Scheduling postcard campaigns to go out automatically allows you to focus on prospecting, handling listing appointments, and developing other business growth strategies.

          Meanwhile, targeted campaigns are working in the background to drive customer engagement and
          ensure clients have your name in mind when it is time to list a home or find a new property.

          The Content Card Series Campaign is shown above. To see more, Click Here.

          Scheduled postcard campaigns give you the competitive edge

          Regardless of speculated market shifts, homebuyers and homeowners will continue looking to trade up or relocate and will reach out to agents to take the plunge.

          With an ongoing scheduled postcard campaign, you ensure your name is front and center with your target market when they are ready to strike.

          In addition, various campaigns are available with customized messaging to fit certain niche markets. For instance, many fence-sitting homeowners are unsure if this is the right time to sell. The Fence Sitter postcard campaign is designed with the ideal message that speaks to their looming concerns and calms their fears.

          The smart money is on automation

          According to Lenskold Group, 78% of marketers reported that marketing automation increased revenue.

          And 75% of brands saw a return on investment within 12 months due to using automated marketing campaigns (Focus Research study).

          Launching an automated marketing campaign is the best way to make every moment count in your business, raise your brand profile, and stay relevant.

          To get started launching a scheduled campaign or learn more, Click Here.

          To check out our FREE Contact Manager, Click HERE.

          PLUS: When you have time…below are some marketing tools to help support your success.

          1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

          Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here

          2. The Free 6-Month Done-For-You Strategic Marketing Plan

          The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here

          3. The Free Interactive 6-Month Real Estate Business Review

          The Free Interactive 6-Month Real Estate Business Review allows you to enter your business goals for the remainder of the year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals.   – Click Here

          4. The Become a Listing Legend Free eBook 

          This image has an empty alt attribute; its file name is Become-A-Listing-Legend-3D-Book-White-274x300.jpg

          Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

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