Friday, October 10, 2025

sphere of influence

What are you thankful for this year?

We know what we are thankful for.

We’re thankful that you have placed your trust in us to provide you with the marketing materials, services and content to aid in your success.

We know you have choices and are grateful you have chosen us.

Expressing and acknowledging gratitude is an addictive experience. The results of time spent on this wonderful subject are far reaching.

Did you know…

..taking 5 minutes to write down or think about what you are grateful for increases long-term well-being by more than 10 percent?

The following is a list of the top 10 studied results from expressing gratitude on a regular basis:
  1. Better night’s sleep
  2. Less pain
  3. Reduced stress
  4. Increased self-esteem
  5. Increased physical and mental vitality
  6. Reduced feelings of envy
  7. Helps with relaxation
  8. Helps foster new relationships
  9. Increases goal achievement
  10. Increases productivity

I think gratitude and giving go hand in hand. And we all know the resulting high that we receive anytime we have an opportunity to give.

Our Turkey Mission

Recently the employees of ProspectsPLUS!  were filled to the brim with wonderful feelings. We were on a mission to purchase 50 turkeys from surrounding grocery stores to donate to the Salvation Army and our local Food Bank.

Finding 50 turkeys 3 days before Thanksgiving was not an easy feat, but we were determined.

…and, our efforts paid off.
 The Result…

It was all smiles and warmth on the faces of the ProspectsPLUS! staff as we delivered the turkeys to the Manatee County Food Bank and The Salvation Army of Manatee County.

The Manatee County Salvation Army has plans to feed over 500 people on Thanksgiving day. They also provide Thanksgiving dinner baskets for families in need to take home and cook.

The Manatee County Food Bank provides food for over 60 food pantries in Manatee County. They also offer a Meals-on-Wheels program to Manatee County.

 Sharing in the Spirit of Gratitude & Giving

If you are thinking about catching our high, and sharing in the spirit of giving and gratitude, I have a couple easy ideas for you.

We currently are conducting a Dollar for Dollar campaign for St Jude Kids. If you donate to St. Jude Children’s Research Hospital® through our website we will match your donation.

Another great way to show your gratitude, that’s really close to home, is to send a hand-written personal note to your past customers. Express your heart-felt gratitude that you were chosen to help them in the past with the important task of buying or selling a home.

Placing the focus on appreciating the customers you already have served will feed your spirit and do wonders to inspire you to connect with more people in the hope of serving them in the same rewarding way.

Sending you wishes for a rewarding 2018 full of experiences to be grateful for!

Happy Thanksgiving from everyone at ProspectsPLUS!

Remember, if you ever need our assistance? We are here to help you! Call our support team a 866.405.3638. 

Average More Transactions Every Year

The difference between always chasing commissions, or having a reliable referral base to count on, depends on your investment in a sphere of influence.

Want to build a business that is strong, sustainable and competitive, and that you can sell when you’re ready to retire?

Start by creating your SOI.

It’s easier than you think – and will help you get on track to average more transactions every year.

Think about this, if you had 250 people in a database you consistently stay in touch with and develop a relationship with, who will they call when they have a real estate question, need or referral?

YOU.

If just 10% of your database sold or referred to you every year, what would that mean for your income?

Building a database doesn’t have to be hard.

It just needs to be a consistent part of your weekly business habits.

Not having a sphere of influence is hands-down, the single biggest obstacle to agent success.

It will keep you in the endless cycle of always chasing new business, without the benefit of ever gaining any traction.

And think about this, statistically, 1 in every 12 people in your SOI will either do business with you or refer business to you each year.

Not bad odds. Is this worth your time now?

Related: Four Strategies For a Stronger Sphere of Influence

Time to Create Your List.

Begin with the following names (including email, address, phone):

Family, spouse’s family, extended family, neighbors, past customers

best friends, close friends, children’s friends parents, church congregation

Children’s teachers, coaches, principal

Family dentist, doctors, optometrists, business coleagues

Employees/owners of retail establishments and restaurants you frequent

PTA board at your children’s school, Sunday school teacher

Manicurist, facialist, hair dresser, dry cleaner

Auto maintenance/repair shop, tire shop, mailman

Once you have compiled your list – Take Action

Start a touch marketing campaign every 21-35 days. 

Send our done-for-you newsletters every month. They’re designed to be eye-catching, informational, and are filled with direct response offers that get results.

Or consider a series of postcards such as holidayrecipe postcards, customer appreciation cards, or listing inventory cards that will keep you top of mind until you have the opportunity to see or speak to them.

Even if your list is small, don’t wait to start your marketing.

Momentum doesn’t just happen. But over time you can build something powerful.

The 20 year value of a client is roughly $49,647.

With that number in mind – how many people do you plan to put in your book of business?

Need our assistance? We would love to help you! Call our support team a 866.405.3638.