Monday, November 11, 2024

just listed just sold postcards

    What if I told you that sending out 200 marketing postcards for less than $150 (postage included) could potentially net you five new listings?

    Barbara Todaro, a Franklin, MA agent, sent 200 Just Listed postcards to an area that surrounded her new listing and her mailing resulted in just that number – five new listings.

    Just Listed Postcards

    Todaro’s advice, “Never eliminate a method because it’s basic, those are often the best methods. The reality is, everyone reads their mail”.

    Yes, real estate postcard marketing has been around for a while, but clearly – IT WORKS.

    Did you know?..

    Direct mail outperforms email, social media, and all digital forms of marketing by 700 percent, according to research from the Data and Marketing Association (DMA).

    In addition, 48% of people retain direct mail for future reference and 40% will try new businesses after they receive direct mail.

    A customer of ours recently discussed his return to direct mail marketing, specifically Just Listed/Just Sold postcards, after spending some time away.

    “My business was starting to be flat. I was still a top producer but where I used to have more listings than I did buyers, I now had twice as many buyers as I did listings”, Joe Cooper stated.

    “I took a hard look at my business model and realized that it had been around two years since I’d used Just Listed/Just Sold postcards. I decided to start back up and see if it made a difference. Well, it has. Almost immediately, my listings have picked up!”

    Just Sold Postcards
    Get Started…
    New Master Marketing Magazine

    To usher in a new year full of new listings, do what Joe did and begin sending Just Listed and Just Sold postcards with every new listing and sale that you achieve this year. Get started today by clicking, HERE.

    To continue reading…

    The above article is an excerpt from our New, Free Master Marketing Magazine. The complete article is titled, “Business Flat? How to Blaze a New Trail of Business”.

    To read the rest of this informative article, go to the New Master Marketing Magazine and turn to Page 18, CLICK HERE.

    PLUS: When you have time…here are some helpful resources we’ve made available to support your success.

    1. The Free 12 Month Done-For-You Strategic Marketing Plan

    The Real Estate Marketing Planner is a powerful 12-Month-Guide that strategically defines what marketing to do when. Four key market segments are included, Niche Marketing, Geographic Farming, and Sphere of Influence. –Click Here

    2. The Free One-Page Real Estate Business Plan

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    Treat your business like a business it is vital to long-term success in this industry. Some agents may put together elaborate business plans, yet there’s something powerful about keeping it simple. Check out our Online Real Estate Business Plan.  – Click Here

    3.Become a Neighborhood Brand

    Become branded in a specific neighborhood with a 12X15 marketing piece sent automatically each month to an exclusive carrier route. Watch this video to learn more or Click Here.

    4. The Free Real Estate Mailing List Guide

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    The Real Estate Mailing List Guide outlines the top tools for generating targeted prospecting lists including Baby Boomers, Empty Nesters, Investors, Lifestyle Interests, High-Income Renters, Move-Up Markets, and more. The Guide also defines done-for-you marketing campaigns to match these markets. –Click Here

    5. Become a Listing Legend Free eBook 

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    Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

    6. The Free Online ROI Calculator

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    Consistency and automation are the keys to success. Discover how effective direct mail marketing can dramatically increase your bottom line. Enter your statistics in our Free online ROI Calculator and click the ‘CALCULATE MY ROI’ button to see your results instantly! –Click Here

    7. The Free Real Estate Marketing Guide “CRUSH IT” 

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    The “Crush It” Guide includes easy steps to launching an effective direct mail marketing campaign, how to create a targeted prospect list, the perfect way to layout marketing materials for success, seven opportunities available to target in your area right now. –Click Here

    How to Prioritize, Delegate & Focus on What Matters

    The most common misconception about real estate agents is that what you do is a piece of cake. You set your own work schedule, have plenty of free time and still rake in gobs of money.

    In fact, this misconception is what leads many right to the doorstep of the real estate industry.

    Sadly, the truth is that there is no “flexible schedule,” especially for the new real estate agent. It’s even rare for many established agents. And, according to a Market Leader study, established agents make up a group known as “the least happy” in the industry.

    Sure, as time goes on the schedule may ease – typically to a 10- to 12-hour workday, 7 days a week.

    But, it’s the agent who needs to learn flexibility, not the schedule.

    Once you get this, and understand how to prioritize, delegate and, most importantly, let go of the small stuff, life in real estate land will be so much better.

    As we move into the holidays, clients trail off and your schedule will lighten up. Many agents take advantage of the lull to plan next year’s business. It’s also a good time to plan on — and commit to — balancing the two competing halves of your life.

    “Delegation” isn’t a dirty word

    According to a NAR statistic, 14 percent of agents use an assistant. The reason for this low number is that many agents tend to tie the timing of the hiring to a certain, albeit elusive, income target. “I’ll hire an assistant when I’m making $75,000 a year,” or something similar.

    Or, perhaps by transaction count: “Once you hit 40-50 transactions per year, your production will be capped at that level unless you hire an assistant or someone else to help you manage your business,” claims Bernice Ross at Inman.com.

    She does have a point, though – your production will be capped.

    The truth is, there’s no chicken or egg thing going on here — most agents’ incomes increase when they hire an assistant.

    This makes sense when you understand that your assistant relieves you of the mundane tasks that currently take you away from money-making endeavors. Answering the phones, checking email and making copies of transaction paperwork don’t make you money and they suck time.

    The same holds true for writing your own blog posts (hire a writer), telephone prospecting and follow-up calls (hire a licensed assistant), posting to social media (hire a social media manager) and marketing (hire a marketing assistant).

    It’s overstated but true that it takes money to make money. Free yourself from the mundane and you’ll free up time that will help you be more productive and maybe even take a day off.

    Consider taking on a partner

    Ok, so you’re not ready to fork over the bucks it takes to hire help. Have you thought about partnering with another agent? If not, consider this:

    “You can take vacations – real vacations – ones where you do not work. In addition, you can take days off and if you’re sick you don’t have to answer the phone. In short, you will experience a higher quality of life,” says  Kelle Sparta, real estate trainer, and coach.

    There’s a lot to consider when you’re thinking about taking on a partner or forming a team.

    Pick up a copy of “The Millionaire Real Estate Agent,” by Gary Keller for some tips. You’ll also find information on structuring teams and partnerships at Realtor.org.

    Tools and systems

    Your tools and systems should be working for you, not the other way around

    Sure, choosing the right tools and systems for your business is a chore in itself, but technology can help set you free, therefore it’s time well spent.

    Automating the more important aspects of your business, such as ongoing branding with your target market, will play a big role in helping you find that balance between your work life and your private life.

    Two of our most popular and effective ways to help you automate continuous contact with your target market are,

      1. The Market Dominator –  A 12 x 15 poster size, 2-sided, direct marketing piece that is delivered to your exclusive carrier route on a monthly basis, establishing you as the go-to professional in that neighborhood.
      2. Automated Just Listed/Just Sold Postcards – This done-for-you service integrates with your local MLS then generates postcards for your listings when they are active and sold.

    As we move into the slower pace of the season, take the time to create targeted mailing lists and set up an automated campaign to get those marketing materials flowing to the right people.

    Schedule “me” time

    “You have to make a little time for the things that ignite your joy,” Laura Stack, author and productivity expert in Denver tells WebMD.

    And, what better way to “make a little time” than by scheduling it?

    Keep a log of your daily activities over the next week or two, paying close attention to those days on which nothing much is going on. Come on – we know you have one of those. By moving the activities of that day to another, or even spreading them out among six days, you can conceivably, actually, blessedly take a day off every week.

    Make a commitment to remain unplugged on that day. That means taking no business calls (oh, yes, it will be painful) and no internet. In fact, get out of the house and leave the phone at home.

    Guess what? The real estate world will continue to turn without your help for 24 hours.

    If a full 24 hours to yourself is unthinkable right now, consider grabbing a smaller block of “me” time. Start with a half hour – get out and walk, workout, watch TV, do the laundry – anything but real estate.

    Then, over the course of the next few weeks, expand that block of time by 15 minutes or half an hour.

    One Detroit agent we spoke with weaned herself off the 12-hour day by leaving work 30 minutes earlier for a week. The next week she left an hour early and gradually built it up to where she eventually took an entire day off each week.

    “Instead of just letting life happen, people who achieve work-life balance make deliberate choices about what they want from life and how they want to spend their time,” claims Harvey Deutschendorf at fastcompany.com.

    Commit to achieving a successful balance between your work life and your personal life and put yourself in the happy agent percentage.

    Start automating your Just Listed/Just Sold postcards with MLS Mailings today and begin the process of freeing up your time for what matters most.

    Need help targeting the perfect niche of buyers or sellers? Use our mailing list tool to create the ideal list (it’s easy) or call our support team for assistance at 866.405.3638!

    PLUS: When you have time…here are 3 free ways we can help you STILL CRUSH IT in 2018!

    1. Become a Listing Legend.

    Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

    2. The 12 Month Done-For-You Strategic Marketing Plan.

    The Real Estate Marketing Planner is a powerful 12-Month-Guide that strategically defines what marketing to do when. Four key market segments are included, Niche Marketing, Listing Inventory, Geographic Farming, and Sphere of Influence – Click Here

    3. The Free Online ROI Calculator. 

    Consistency and automation are the keys to success. Discover how effective direct mail marketing can dramatically increase your bottom line. Enter your statistics in our Free online ROI Calculator and click the ‘CALCULATE MY ROI’ button to see your results instantly! – Click Here

    Also…check out these cool tools 

     Three Click Postcards – Just snap a home photo & create a postcard all from your mobile phone

    MLSmailings.com – Automated Just Listed, Just Sold Postcards

    Market Dominator System – Become a neighborhood brand

    Want to Refer a friend or colleague? Refer them, Here. THEY get a Free $25 Gift Card and YOU become their hero. BTW, you also get a $25 Gift Card too (now that’s what I’m talking about)!

    And the Winners are…

    First, we want to thank everyone for your incredible feedback in September! We really appreciate the time you take to give us your thoughts.

    Our Winner of the $500 ProspectsPLUS! Gift Card is  – Liz Rubin Fendler

    Liz shared her experiences using ProspectsPLUS! with the following feedback.

    “ProspectsPLUS! has always delivered great quality products! They are easy to use and impactful!”

    “My sellers love when they receive the postcard in the mail advertising their home.

    Liz’s Latest Marketing Purchases  Luxury Marketing Brochure, Just Listed and Just Sold Postcards

    Winner of Our $250 ProspectsPLUS! Gift Card is – Amy Call

    Amy shared her experiences using ProspectsPLUS! with the following feedback.

    “ProspectsPLUS! makes their postcards easy to send out! And I love that they save my client lists to my account.

    Amy’s Latest Marketing Purchases – Just Listed and Just Sold Postcards and Holiday Postcards

    Take the lead from Liz and Amy and send at least 100 direct mail Marketing postcards to an area where you want more buyers or sellers!

    Need help targeting the perfect niche of buyers or sellers? Use our mailing list tool to create the ideal list (it’s easy) or call our support team for assistance at 866.405.3638!

    Thank you to all of our Contestants in our April Contest!

    The time and effort you have taken to give us feedback on your experience with a ProspectsPLUS! product or service is incredibly meaningful to us!

    Remember, if your name wasn’t announced in this month’s contest, a new contest starts soon with new opportunities to win!

    Ring Video Doorbell First Prize Winner – Tracy Fraim

     

    Tracy had exciting feedback about his experiences with ProspectsPLUS! as a new agent.

    “Great product, great service, huge selection. A real attention grabber for sure. Just started out and already got two listings.”

    That’s right Tracy has been sending out the Market Dominator for just four months (including April) and has already received two listings from this marketing piece.

    There’s a reason we call this product the “Market Dominator”. Anyone who is serious about becoming a neighborhood brand and dominating a specific market should check this product out.

    It’s a slam dunk.

    Tracy Fraim’s Latest Marketing Purchases –  Market Dominator & Free Report,”5 Reasons Why Your House May Not Sell”

    $100 Second Prize Winner – Myrna Eisenlauer

     

    Mryna shared her experience using ProspectsPLUS! over the years with the following feedback.

    “We have been using Prospects Plus for years. We mail Just Sold Postcards to the perimeter of our listings. It really helps with name recognition and shows our success in getting homes sold.”

    Just Listed and Just Sold Postcards are some of our most popular marketing pieces. We offer them in ten different designs and 18 logo color choices. Check them out Here.

    A service that works perfectly with our Just Listed/Just Sold Postcards for busy agents interested in working smarter not harder is our MLS Mailings service. This automated service integrates with your local MLS and makes sending out your Just Listed and Just Sold postcards something you can do in your sleep.

    Using MLS Mailings takes one major ongoing task off of a busy agent’s “To Do” list. To learn more, Click Here.

    Mryna & Her Team’s Latest Marketing Purchases – Just Sold Postcards

    Take advice from Mryna and her successful neighborhood branding strategy and send Just Listed/Just Sold Postcards to the area around your listing. Start the process of declaring yourself the neighborhood expert now!

    Need help targeting the perfect niche of sellers? Use our mailing list tool to create the ideal list or call our support team for assistance at 866.405.3638!