Closing Out 2024: Strategies to Finish the Year Strong in Real Estate

    As 2024 draws to a close, it’s time for real estate agents to sharpen their strategies and finish the year on a high note.

    With the holiday season approaching, many agents assume business will slow down, but this is a golden opportunity to push forward and make the most of the final quarter.

    1. Tap Into Holiday Marketing

    The holiday season offers a chance to connect with clients more personally. To engage potential buyers, use festive social media posts, email campaigns, and even holiday-themed open houses.

    Think of creative yet simple ways to market properties during this busy time of year.

    Holiday Postcard Campaign. Learn more Here.

    2. Target Motivated Buyers and Sellers

    The year’s end often brings urgency for those looking to buy or sell.

    Many buyers want to settle before the new year, and sellers may be eager to take advantage of favorable market conditions. Position yourself as the go-to expert to guide them through the process quickly and efficiently.

    3. Prepare for 2025

    Now is also the time to start preparing for next year. Update your marketing strategies, refine your processes, and set clear goals for Q1 2025.

    Reflect on what worked this year and where adjustments can be made to kick off the new year with momentum.

    Finish 2024 strong by staying proactive, and you’ll be well-positioned for success going into the new year.


    PLUS: When you have time…below are some marketing tools to help support your success.

    1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

    Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card!Click Here

     

    2. The Free 6-Month Done-For-You Strategic Marketing Plan

    The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here

    3. The Free Interactive 6-Month Real Estate Business Review

    The Free Interactive 6-Month Real Estate Business Review allows you to enter your business goals for the remainder of the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your goals.   – Click Here

    4. The Become a Listing Legend Free eBook 
    This image has an empty alt attribute; its file name is Become-A-Listing-Legend-3D-Book-White-274x300.jpg
    Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here

     

     

    Lisa is an accomplished marketer with years of expertise in direct response marketing, digital marketing, data analytics and business development working with both B2C and B2B.