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Friday, May 23, 2025

open house

    In 2025, simply putting a sign in the yard isn’t enough. If you want to pack your open house, social media is the megaphone you need to reach buyers fast—and for free.

    Here’s how to maximize your reach:

    1. Start with a Teaser Post

    Post a sneak peek 3–5 days before the open house. Share a carousel of the home’s best features or a 15-second video walkthrough. Add a call to action like: “Want a private early look? DM me.”

    2. Create a Facebook or Instagram Event

    Facebook events increase visibility by showing up in local feeds and “Events Near You.” Use keywords like the city, neighborhood, and “Open House” in your title.

    3. Go Live on the Day Of

    Give a live virtual walkthrough an hour before the open house begins. Pin the post and use it to build buzz with last-minute viewers.

    4. Boost Your Post with a Small Ad Budget

    A $10–$20 boost can get your post in front of hundreds of local buyers. Target zip codes, age ranges, and “likely to move” interests for best results.

    5. Use Stories + Reels

    Short-form video gets more reach than static images in 2025. A 10-second walkthrough or quick tour of the kitchen can spark interest fast.

    The more visibility you create online, the more foot traffic you’ll generate in person. Use these strategies to make your next open house your most attended one yet.

    PLUS: When you have time…below are some marketing tools to help support your success.

    1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

    Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here

     
     
     
     
    2. The Free 2025 Q1 Real Estate Marketing Guide

    Kickstart the second quarter of 2025 with our 2nd Quarter Real Estate Marketing Guide, designed to help you achieve your real estate business goals. Packed with tools like a goal-setting sheet, monthly insights, tailored task lists, and marketing recommendations, this free guide is your ultimate resource for success—download it today for FREE! –Click Here

     

    Thank you to all of our amazing contestants for our February contest!

    The reviews and feedback are incredible! We are thrilled to see the positive and rewarding experiences everyone is having. This is truly what we live for!

    Remember, if your name wasn’t announced in this month’s contest, a new contest is starting soon with new opportunities to win!

    Amazin Fire TV Prize Winner – Justin Donaton

    Justin had wonderful feedback about his experiences with ProspectsPLUS!

    “I am a big fan of ProspectPLUS!. We have 45 agents and have set-up ‘Just Listed” and “Just Sold’ campaigns with an IDX feed. So its super easy for our agents to use.”

    “Becky at ProspectPLUS! helps us and is awesome, she makes it easy…literally no effort on our part, and that is what makes this tool so effective…so we can be spending time working with our clients and helping them buy and sell!”

    “They also offer great neighborhood marketing, which is very effective given its laser-like focus. It pays for itself, and then some, and I would highly recommend ProspectPlus to any agent, team leader, or company owner. As a company owner, its a great “value add” to offer your company!!”

    Justin Donaton’s Team’s Latest Marketing Piece Purchases –  Just Listed, Just Sold, Postcard Uploaded Design

    Amazon Fire TV Prize Winner – Mark Dreves

    Mark shared his recent experiences using ProspectsPLUS!.

    “ProspectsPLUS! has done it again. Just sent out ‘Just Sold’ postcards and because of it, I received 1 new listing! And, I have 3 more listing appointments that I expect to land too! One of the new ones will list for 250,000+, and the others are just shy of 200k. Awesome. When I get to send out Just sold cards for those three, I’ll pocket over $19,000 in commissions.”

    “Obviously, the Return On Investment is great. The ease of putting together a postcard is simple enough that a child can do.”

    “I am nervous giving such a good review because I don’t want to lose my business to other Realtors, but good deeds don’t go unrewarded. ProspectPlus knows that as they do great things for many professions every day! Thank you ProspectsPLUS!”

    Mark’s Latest Marketing Piece Purchases –  Holiday Postcards, Just Listed/Open House Postcards, FSBO Kits

    There has never been a better time to be an agent. We are always here to help you in any way we can. Reach out to our support team at 866.405.3638 for help with new targeted mailing lists and marketing materials!
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