Summer Book List for Real Estate Pros: Level Up Your Mindset, Marketing & More

    Summer is the perfect season for you to recharge, reflect, and retool their skills—and what better way than with a great book?

    Whether you’re relaxing by the pool or squeezing in a chapter between showings, these top reads will sharpen your skills and inspire growth.

    Negotiation Mastery

    “Never Split the Difference” by Chris Voss
    Learn FBI-level negotiation tactics that translate perfectly into high-stakes real estate deals. Agents rave about how this book transforms client conversations.

    Marketing & Branding

    “Building a StoryBrand” by Donald Miller
    Cut through the noise and clarify your message with this must-read. Discover how to attract clients by making them the hero of your real estate brand story.

    Mindset & Motivation

    “The Gap and The Gain” by Dan Sullivan & Dr. Benjamin Hardy
    A mindset shift that changes how agents view goals, productivity, and progress. Perfect for avoiding burnout and boosting long-term fulfillment.

    Leadership & Business Strategy

    “The 5AM Club” by Robin Sharma
    Unlock high performance and morning rituals that power top producers. This book will inspire agents looking to lead, grow teams, or take control of their schedules.

    Pro Tip: Choose one book per month, pair it with a journal, and reflect on how each takeaway applies to your real estate business.

    Which title will shape your next season? Start reading today—and lead your summer with purpose.


    PLUS: When you have time…below are some marketing tools to help support your success.

    1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine

    Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card!Click Here

    2. The Free 2025 Q1 Real Estate Marketing Guide

    Kickstart the second quarter of 2025 with our 2nd Quarter Real Estate Marketing Guide, designed to help you achieve your real estate business goals. Packed with tools like a goal-setting sheet, monthly insights, tailored task lists, and marketing recommendations, this free guide is your ultimate resource for success—download it today for FREE! –Click Here

     

     

     

    3. The Free Interactive 6-Month Real Estate Business Plan

    The Free Interactive 6-Month Real Estate Business Plan allows you to enter your business goals for the remainder of the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your goals.   – Click Here

    Lisa is an accomplished marketer with years of expertise in direct response marketing, digital marketing, data analytics and business development working with both B2C and B2B.