In today’s real estate market, agents face unprecedented challenges, making mindset and personal development more critical than ever. Low inventory, fluctuating interest rates, and new...

The long and short of it?...   Direct mail marketing is still vastly more effective than email marketing for your real...

Nurturing. It’s the most effective method of moving leads and prospects through the sales funnel. Do it right, and you end up with clients...

Consistency in marketing is key to building recognition, trust, and long-term relationships, and holiday postcards offer a perfect, positive way to accomplish this. Statistics show...

As a real estate agent, this fall presents a perfect opportunity to connect with buyers and sellers through direct mail marketing. With shifting market conditions—such...

In the ever-changing landscape of real estate, market conditions can be as unpredictable as they are promising. As a real estate professional, safeguarding your...

Delivering a buyer’s presentation that effectively communicates the new NAR settlement requirements can be challenging. Still, with the right approach, it can be done in...

With the recent NAR settlement being enacted, real estate professionals must be more diligent than ever in ensuring their marketing efforts align with the...

The fact that 89% of homebuyers say they will use their agent again says a lot about the fantastic job real estate agents do...

Every year, when the 2024 RealTrends + Tom Ferry “The Thousand” list comes out, it’s topped by an agent who holds the Guinness World Record...

High interest rates and a tight inventory of homes for sale have locked a huge swath of starter home buyers out of the market.

So, what are your business marketing plans for spring 2024 real estate marketing? Sure, much of the decision-making will center around what’s happening with...