Rochelle recently launched an Upload Your Own postcard (shown above). To learn more, Click Here.
Congratulations, Rochelle on winning this week’s contest!
Rochelle had the following words to say about her success sending marketing out from ProspectsPLUS!,
“The weekly Sunday free report download as well as the postcards are simply amazing! I always suggest ProspectsPLUS! for my colleagues!” -Rochelle Hobbs
Rochelle, thank you for your review. We truly appreciate you and your support!
Don’t Forget to Enter For Your Chance to Win a $125 ProspectsPLUS! Gift Card! (see how below)*
HOW TO ENTER: Just leave feedback regarding how using marketing from ProspectsPLUS! has impacted your business, and you’re automatically entered into our next contest.
*If you’ve already entered our drawing in the past and haven’t won, you don’t need to enter again. Your entry remains valid, and you still have a chance to win.
Don’t forget to watch for next Friday’s email announcing the weekly winner!
PLUS: When you have time…below are some marketing tools to help support your success.
1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine
Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here
2.The Free 6-Month Strategic Marketing Planner
The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here
3. The Free Interactive Real Estate Business Plan
The Free Interactive Real Estate Business Plan allows you to enter your business goals for this year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals. – Click Here
4. The Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
The year’s second quarter has begun, yet you still have time to implement strategies to ensure you head into summer strong.
Here are 6 tactics to help you prepare for a booming summer selling season.
1. Ramp up marketing efforts
The spring season is an excellent time to intensify your marketing efforts. Consider hosting a spring-themed event in your community to drum up new interest or as a way to showcase your properties.
Create engaging content on social media platforms to attract potential buyers and sellers actively searching during the spring.
A postcard from the Spring Series is shown above. To learn more, Click Here.
2. Targeted client outreach
Reach out to your existing client database with personalized holiday greetings; through direct mail, phone calls, and in person. We make it easy with our numerous Holiday postcards already done for you!
This simple gesture can keep your name in the forefront through the spring and summer seasons, reminding past clients of your services, and encouraging referrals.
3. Network and collaborate
Attend community functions, networking events, and industry-related gatherings, and sponsor or host an event yourself.
A few creative ideas include collecting donations in your area for local food banks, setting up a spring decor or garden contest in the community where you farm with a fun prize, or sponsoring a neighborhood block party or garage sale.
Collaborate with other professionals in the real estate industry, such as mortgage brokers, home inspectors, or interior designers, to provide comprehensive, unique service propositions to your market.
4. Strategic pricing & preparation
Adjust pricing strategies to attract serious buyers and sellers and ensure you offer competitive property pricing.
Highlight any special deals or incentives you currently offer in your marketing, including social media, postcard mailings, emails, and your website.
Make sure you’re well-prepared for quick transactions. The summer selling season can ramp up quickly with buyers and sellers motivated to complete their transactions, while the kids are off before the fall school season begins. So streamline your processes and ensure you have the necessary resources available.
5. Focus on client experience
Providing excellent customer service is always essential, but it can be particularly impactful during the spring and summer selling seasons. Go the extra mile to ensure your clients have a smooth and enjoyable experience. And, as always, check in with your clients often, and answer calls quickly, even if you have your assistant or team member do it.
Stay updated on market trends and local real estate news. Being well-informed in this continually changing market allows you to provide valuable insights to your clients and market and to position yourself as an industry leader.
The Content Card Series is shown above. To learn more, Click Here.
6. Reflect and set goals
Finally, reflect on your accomplishments and challenges from the first quarter. Use this reflection to set clear, achievable goals for this spring and summer. A roadmap will give you a solid start to the next quarter and beyond.
By implementing these strategies and maintaining a proactive mindset, you can start the summer selling season strong and set the tone for a promising third and fourth quarter as well.
When you have time…below are some marketing tools to help support your success.
1. Put Your Real Estate Business a Step Above with Your Own Branded Magazin
Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here
The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here
3. The Free Online Real Estate Business Plan
The Real Estate Business Plan allows you to enter your business goals for the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your financial goals. – Click Here
4. The Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
Marty recently launched a monthly Comfort Food Recipe campaign (shown above). To learn more, Click Here.
Congratulations, Marty on winning this week’s contest!
Marty had the following words to say about her success sending marketing out from ProspectsPLUS!,
“Creating marketing campaigns with ProspectsPLUS! is SO easy and definitely gives me the best ROI for my marketing budget. Once I create my campaign, I can set it and forget it. They also make it easy to edit my campaigns and update my mailing lists as needed. The postcards are high quality and they help me present my business to prospective clients in the most professional way possible.” -Marty Harris
Marty, thank you for your review. We truly appreciate you and your support!
Don’t Forget to Enter For Your Chance to Win a $125 ProspectsPLUS! Gift Card! (see how below)*
HOW TO ENTER: Just leave feedback regarding how using marketing from ProspectsPLUS! has impacted your business, and you’re automatically entered into our next contest.
*If you’ve already entered our drawing in the past and haven’t won, you don’t need to enter again. Your entry remains valid, and you still have a chance to win.
Don’t forget to watch for next Friday’s email announcing the weekly winner!
PLUS: When you have time…below are some marketing tools to help support your success.
1. Put Your Real Estate Business a Step Above with Your Own Branded Magazine
Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here
2.The Free 6-Month Strategic Marketing Planner
The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here
3. The Free Interactive Real Estate Business Plan
The Free Interactive Real Estate Business Plan allows you to enter your business goals for this year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals. – Click Here
4. The Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
In the ever-fluctuating landscape of the real estate market, certain principles remain constant, one of which is the significance of a real estate agent’s sphere of influence.
The sphere of influence becomes even more crucial in a low inventory market, where competition is fierce and properties are in high demand. Let’s delve into why a real estate agent’s sphere matters more in such challenging market conditions.
Trust and Personal Connection
A real estate agent’s sphere typically consists of past clients, friends, family, and acquaintances. These are individuals who have already established a level of trust with the agent.
This trust becomes invaluable in a low inventory market where buyers and sellers may feel anxious or uncertain.
Clients are more likely to rely on someone they know and trust to guide them through the process, especially when there are limited options available.
Off-Market Opportunities
In a low inventory market, not all properties are listed on the Multiple Listing Service (MLS). Some sellers prefer a more discreet or selective approach to selling their homes.
Real estate agents with a well-established sphere often have access to off-market opportunities through their network. This can give their clients a competitive edge by allowing them to explore unadvertised properties.
Word-of-Mouth Referrals
In challenging market conditions, word-of-mouth referrals can be a game-changer. When clients have positive experiences working with an agent, they are more likely to refer friends and family who are looking to buy or sell.
Animal Series is shown above. To see more,Click Here.
These referrals can generate a steady stream of business, helping agents thrive in a low inventory environment.
Local Market Expertise
Real estate agents who have built a strong sphere tend to have deep roots in their local markets. They know the neighborhoods, schools, property values, and market trends inside out.
This level of local expertise is invaluable, especially when helping clients make informed decisions in a competitive market.
Negotiation Skills
In a low-inventory market, multiple buyers often compete for the same property. This situation demands sharp negotiation skills.
Agents with a robust sphere can use their connections and local knowledge to negotiate effectively, increasing their clients’ chances of securing the property.
Preemptive Opportunities
Real estate agents with an active sphere are often the first to know when a potential seller is considering listing their property. They can seize preemptive opportunities, connecting buyers with sellers before the property officially hits the market.
This proactive approach can lead to successful transactions in a market where timing is crucial.
Agents who cultivate and leverage their spheres effectively are better equipped to navigate the challenges of a low inventory market and excel in this real estate landscape.
When you have time…below are some marketing tools to help support your success.
1. Put Your Real Estate Business a Step Above with Your Own Branded Magazin
Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here
The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here
3. The Free Online Real Estate Business Plan
The Real Estate Business Plan allows you to enter your business goals for the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your financial goals. – Click Here
4. The Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
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