Staying visible during the summer real estate surge isn’t just about listings—it’s about connection.
Smart agents know that consistent, valuable content builds trust, authority, and long-term client relationships. Here are powerful summer content ideas to help your brand stay top-of-mind—and top-of-feed.
1. Summer Home Tips Series
Create short blogs or reels featuring topics like energy-efficient cooling, outdoor entertaining tips, or summer maintenance checklists.
2. Agent Summer Reading List
Position yourself as a thought leader by sharing your top book picks. A few must-reads:
3. Local Summer Spotlights
Feature local businesses, farmers markets, parks, or events in your area. It builds goodwill and boosts local SEO.
4. Behind-the-Scenes Summer Vibes
Show your human side. Share a day in your life, summer goal setting, or family fun at a listing shoot.
3. The Free Interactive 6-Month Real Estate Business Plan

The Free Interactive 6-Month Real Estate Business Plan allows you to enter your business goals for the remainder of the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your goals. – Click Here