Are Your Buyer Clients Being Priced Out of the Real Estate Market? Don’t Give up

    If we listen to the media reports, with the recent spate of mortgage rate hikes, first-time buyers and others on tight budgets are getting priced out of the market.

    Or, so they think.

    Even though fixers aren’t as rock-bottom cheap as in the past, they can still present value to this pool of buyers. 

    If you haven’t brushed up on the various loan programs out there for fixers, let’s take care of right now with a quick look at the two most popular: FHA’s 203(k) loan and Fannie Mae’s HomeStyle® Renovation Mortgage. 

    .FHA 203(k) 

    If you haven’t had an opportunity to work with FHA rehab-loan buyers recently, there are a few changes you may not be familiar with.

    The FHA 203(k) product, for instance, has new names for its two tiers:

    • The 203(k) Full loan is now known as the 203(k) Standard.
    • The 203k Streamline is now known as the 203k Limited.

    Along with the new names came some small changes to each product. For instance, “Repairing or removing an in-ground swimming pool is allowed on both 203k Standard and 203K Limited with no dollar limitation as to bid amount,” according to the pros at Amerifirst Home Mortgage.

    Other notable changes include:

    • The 203(k) Standard now allows for foundation work to take place even when the home isn’t going to be razed.
    • The Limited program now requires that the buyer submit a work plan wherein “… one or more contractors will provide the cost estimate or bids.”

    Other changes were also made, and you can review them at Amerifirst Home Mortgage’s website.

    Fannie Mae

    Fannie Mae’s HomeStyle® Renovation Mortgage is a conventional loan backed by the GSE. The advantage this presents for your struggling clients is that “As a government agency, Fannie Mae exists to help make housing more affordable to mid- to low-income borrowers …” and those with “… poor credit histories and scores,” claims Lauren Bowling at

    This product is also ideal for those clients seeking a multi-unit home, such as a duplex, triplex, or quadplex, Bowling adds.

    Naturally, there is a lot more to learn about these loan products, and you’ll find this information online at:

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    Lisa is an accomplished marketer with years of expertise in direct response marketing, digital marketing, data analytics and business development working with both B2C and B2B.