Lisa is an accomplished marketer with years of expertise in direct response marketing, digital marketing, data analytics and business development working with both B2C and B2B.
Shown above: Bonnie Cissell’s Just Sold postcard and additional Just Listed Series postcards. See more, HERE
Congratulations, Bonnie Cissell you won this week’s $120 gift card!
Bonnie had the following words to say about her success using ProspectsPLUS! marketing materials as part of her strategic marketing plan to get more clients,
“Everything they market is professional! I use the just sold and just listed postcards as well as their brochures and have some success at getting calls! I will continue to use them for my advertising needs!”
Thank You, Bonnie!
NEW CONTEST: Get the FIRST MONTH of Any Scheduled Campaign FOR FREE! ($120 value)
FARM, Empty Nest Scheduled Campaign shown above.Learn more, HERE
Enter this week’s contest for a chance to win a $120 gift card covering the first month of ANY Scheduled Campaign.
The scheduled campaign includes 150 jumbo-sized postcards, sent standard postage (excluding data and tax. Includes only the first month free of a new campaign).
HOW TO ENTER: Just leave a review regarding how using marketing from ProspectsPLUS! has impacted your business, and you’re automatically entered into our next contest.
Mention a “scheduled campaign you’ve launched” in your review and your entry into the contest is doubled.
Launch a Scheduled Campaign today and save time on your marketing by automating it!
You Can Launch a Scheduled Campaign to any of the following Markets in Just Minutes:
Sphere of Influence Geographic Farm Just Sold Follow-up Holiday Renters Absentee Owners Expireds FSBOs Fence Sitters* Get More Listings* Empty Nesters* Move-Up Market*
(*Located under Farm Campaigns)
And, remember, YOU DON’T PAY for each mailing until it actually goes out (cancel or change each mailing up until the night before mailing goes out. The price shown at check out is per mailing, not campaign total).
TO GET STARTED:
STEP 1: Create your prospect list using our mailing list tools, HERE.
STEP 2: Then, once you have your list, choose your Campaign, select your start date, and add your list, HERE or hit “Launch a Scheduled Campaign”, below.
While many agents are working hard to redeem and protect the real estate profession’s good name.
Consumers seem to have a never-ending list of complaints about some real estate agents demonstrating a lack of honesty and integrity.
Take the REALTORS® Code of Ethics (1-3), for instance: “REALTORS®, in attempting to secure a listing, shall not deliberately mislead the owner as to market value.” Yet how many times a month do you hear about an agent who tried to buy a listing?
Read on for two simple tips to raise the bar in real estate.
1. Apply professional ethics to even the small stuff
If a house is the size of a shoebox, it isn’t “cozy.” Yet, for some reason, that word is too frequently used to describe these homes.
Exaggerating, obfuscating, and withholding the truth in listing information is unethical and it ticks off real estate consumers. Jay MacDonald, writing for Bankrate.com, calls these “lying listings.”
He tells a story about an agent in Michigan who showed his clients a home described in the listing as a “stunner.”
“The only thing that would ‘stun’ anybody about the house was how bad the previous owner did the work to ensure that every room would need to be redone. I don’t know what was going through the listing agent’s mind to say that.”
It’s frustrating for both the buyer and the buyer’s agent to have relied on a listing’s description to take the time to visit such homes. Too much frustration leads to anger and then the entire industry ends up with a black eye.
2. Be responsive
Enter the following phrase into Google: “real estate agents don’t return phone calls.” The titles of the results are embarrassing:
“Home Buying: How do you handle agents not returning calls?”
“6 Signs of a Crummy Real Estate Agent.”
“What is it with agents not returning phone calls?”
There’s even an instructional video for agents titled “Returning Phone Calls for Real Estate Agents.”
This is arguably the most common complaint against real estate agents. Sure – it doesn’t apply to all agents, but again, it’s the bad apples that spoil it for all.
In a California Association of REALTORS homebuyer’s survey, the majority of respondents said they chose the agent that was the “most responsive.”
Many of these buyers said they were willing to wait 30 minutes for a return call. Sadly, only 3% of agents met or exceeded this expectation. Of course, 30 minutes is a heartbeat to a busy agent, but if you are that busy you can most likely hire an assistant to return calls.
Based on the survey above, if you are interested in growing your real estate business it is definitely worth your while to make quick and ongoing communication a number one priority.
Stir Up More Listings With a FARM Fence Sitter Campaign.
They’re Currently on SALE 10% OFF the First Month – FOR 3 MORE DAYS!
FARM Fence Sitter Scheduled Campaign (shown above). Learn more, HERE
TO LAUNCH AN FARM FENCE SITTER CAMPAIGN:
Hit “CLICK HERE”, below, to schedule your campaign (from a desktop or laptop computer).
And, remember, YOU DON’T PAY for each mailing until it actually goes out (cancel or change each mailing up until the night before it goes out).
Please reach out to our support team at 866.405.3638 with questions or if there is anything we can do to help you with your success.
PLUS: When you have time…here are some helpful resources we’ve made available to support your success.
1. The Free 12 Month Done-For-You Strategic Marketing Plan
The Real Estate Marketing Planner is a powerful 12-Month-Guide that strategically defines what marketing to do when. Four key market segments are included, Niche Marketing, Get More Listings, Geographic Farming, and Sphere of Influence. –Click Here
2. The Free Interactive Real Estate Business Plan
The Free Interactive Real Estate Business Plan allows you to enter your business goals for this year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals. – Click Here
3. Become a Neighborhood Brand
Become branded in a specific neighborhood with a NEW 12X15 marketing piece sent automatically every month to an exclusive carrier route (membership includes your own online Homes & Life Agent Magazine). Watch this video to learn more or Click Here.
4. The Free Real Estate Mailing List Guide
The Real Estate Mailing List Guide outlines the top tools for generating targeted prospecting lists including Baby Boomers, Empty Nesters, Investors, Lifestyle Interests, High-Income Renters, Move-Up Markets, and more. The Guide also defines done-for-you marketing campaigns to match these markets. –Click Here
5. Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
6. The Free Online ROI Calculator
Consistency and automation are the keys to success. Discover how effective direct mail marketing can dramatically increase your bottom line. Enter your statistics in our Free online ROI Calculator and click the ‘CALCULATE MY ROI’ button to see your results instantly! –Click Here
7. The Free Real Estate Marketing Guide “CRUSH IT”
The “Crush It” Guide includes easy steps to launching an effective direct mail marketing campaign, how to create a targeted prospect list, the perfect way to layout marketing materials for success, seven opportunities available to target in your area right now. –Click Here
Shown above: Mikelle Aguirre’s Get More Listing postcard and the entire Get More Listing Series,HERE
Congratulations, Mikelle Aquirre you won this week’s $120 gift card!
Mikelle had the following words to say about her success using ProspectsPLUS! marketing materials as part of her strategic marketing plan to get more clients,
“ProspectPLUS! has been an excellent resource for all of my marketing needs. They are always implementing new products to help place me in the forefront of my prospects minds! Awesome service!!”
Thank You, Mikelle!
NEW CONTEST: Get the FIRST MONTH of Any Scheduled Campaign FOR FREE! ($120 value)
FARM, Empty Nest Scheduled Campaign shown above.Learn more, HERE
Enter this week’s contest for a chance to win a $120 gift card covering the first month of ANY Scheduled Campaign.
The scheduled campaign includes 150 jumbo-sized postcards, sent standard postage (excluding data and tax. Includes only the first month free of a new campaign).
HOW TO ENTER: Just leave a review regarding how using marketing from ProspectsPLUS! has impacted your business, and you’re automatically entered into our next contest.
Mention a “scheduled campaign you’ve launched” in your review and your entry into the contest is doubled.
Launch a Scheduled Campaign today and save time on your marketing by automating it!
You Can Launch a Scheduled Campaign to any of the following Markets in Just Minutes:
Sphere of Influence Geographic Farm Just Sold Follow-up Holiday Renters Absentee Owners Expireds FSBOs Fence Sitters* Get More Listings* Empty Nesters* Move-Up Market*
(*Located under Farm Campaigns)
And, remember, YOU DON’T PAY for each mailing until it actually goes out (cancel or change each mailing up until the night before mailing goes out. The price shown at check out is per mailing, not campaign total).
TO GET STARTED:
STEP 1: Create your prospect list using our mailing list tools, HERE.
STEP 2: Then, once you have your list, choose your Campaign, select your start date, and add your list, HERE or hit “Launch a Scheduled Campaign”, below.
There is nothing more important to us than helping real estate agents succeed. We continually work to discover new ways to make your work life easier and more effective.
This is why we conduct ongoing surveys, to find out what aspects of real estate marketing are most important to you for your success.
Below are the results of our recent nationwide survey revealing how agents across the country weigh in on all aspects of real estate marketing.
The results may surprise you.
Survey Question #1. How Close are you to Achieving Your Income Goals for This Year?
Survey Question #2. Where do you Focus Most of Your Marketing/Lead Generation Efforts?
Survey Question #3. How Many Contacts in Your SOI Do You Communicate With on a Monthly Basis or More?
Survey Question #4. How Much Do You Spend Per Month on Marketing and Promotion?
Survey Question #5. Which Niche Markets Have You Targeted With the Most Success?
Survey Question #6. What Marketing Challenges Consume Most of Your Time?
Survey Question #7. If You Were Guaranteed 3 Extra Closings a Year From a One-Year Scheduled SOI Campaign, or Your Money Back, Would You Do it?
Survey Question #8. Do You Know How Many Contacts You Should Have in Your SOI Based on Your Income Goals?
The Free Online SOI Calculator
To learn how many contacts should be in your Sphere of Influence based on your income goals, try the Free Online SOI Calculator now,CLICK HERE
The SOI Scheduled Campaigns “3 Extra Closings a Year” Guarantee
Statistics show that 66% of the business generated by top agents comes from family, friends, close acquaintances, and referrals generated by the first 3 groups.
Consistently marketing to these groups is the key to the growth of your real estate business.
A Scheduled SOI Campaign does this while freeing up time for more important tasks like listing appointments & closings.
Our 3 Extra Closings a Year Guarantee
We believe so much in the power of Scheduled Campaigns and what they will do for your real estate business we’re offering a guarantee.
Launch a one-year SOI Scheduled Campaign with a minimum of 150 postcards per month and if after one year you haven’t generated 3 extra closings, and have incorporated the Free BusinessBASE, we will refund the money spent on your campaign.
Please reach out to our support team at 866.405.3638 with questions or if there is anything we can do to help you with your success.
PLUS: When you have time…here are some helpful resources we’ve made available to support your success.
1. The Free 12 Month Done-For-You Strategic Marketing Plan
The Real Estate Marketing Planner is a powerful 12-Month-Guide that strategically defines what marketing to do when. Four key market segments are included, Niche Marketing, Get More Listings, Geographic Farming, and Sphere of Influence. –Click Here
2. The Free Interactive Real Estate Business Plan
The Free Interactive Real Estate Business Plan allows you to enter your business goals for this year and get a breakdown of how many prospects, listings, closing, and so on are needed to reach your goals. – Click Here
3. Become a Neighborhood Brand
Become branded in a specific neighborhood with a NEW 12X15 marketing piece sent automatically every month to an exclusive carrier route (membership includes your own online Homes & Life Agent Magazine). Watch this video to learn more or Click Here.
4. The Free Real Estate Mailing List Guide
The Real Estate Mailing List Guide outlines the top tools for generating targeted prospecting lists including Baby Boomers, Empty Nesters, Investors, Lifestyle Interests, High-Income Renters, Move-Up Markets, and more. The Guide also defines done-for-you marketing campaigns to match these markets. –Click Here
5. Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here
6. The Free Online ROI Calculator
Consistency and automation are the keys to success. Discover how effective direct mail marketing can dramatically increase your bottom line. Enter your statistics in our Free online ROI Calculator and click the ‘CALCULATE MY ROI’ button to see your results instantly! –Click Here
7. The Free Real Estate Marketing Guide “CRUSH IT”
The “Crush It” Guide includes easy steps to launching an effective direct mail marketing campaign, how to create a targeted prospect list, the perfect way to layout marketing materials for success, seven opportunities available to target in your area right now. –Click Here
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