Maintaining and nurturing your relationships within your sphere of influence (SOI) is crucial for generating leads and building a successful real estate business. Here are ten conversation ideas to help you engage with your SOI effectively.
1. Local Events and Community News
2. Home Valuation Offers
3. Home Maintenance Tips
4. Client Success Stories
The Market Update Series is shown above. To learn more, Click Here.
5. Investment Opportunities
6 Personal Touches and Check-Ins
7 Neighborhood Spotlights
8 Educational Content
9. Celebrating Milestones
10. Plan an Event
- Put together an event for past clients or invite everyone in your sphere. It could be a summer picnic, a movie night, or a family baseball game at a local park, the ideas are endless.
- Then reach out to your sphere with individual invites. USe this time to also catch up on what’s going on in their lives and see if they know of anyone thinking of buying or selling.
By incorporating these conversation ideas into your interactions with your sphere of influence, you can strengthen relationships, demonstrate your expertise, and stay top-of-mind for future real estate needs.
When you have time…below are some marketing tools to help support your success.
1. Put Your Real Estate Business a Step Above with Your Own Branded Magazin
Homes & Life Magazine is a customizable magazine with rich, full-color content and a sharp, professional aesthetic. It includes compelling, direct, response-driven articles written by real estate industry experts and engaging lifestyle content. Send out Homes & Life Magazine in Just Minutes – No Minimums Required. Or we’ll ship it to you. Homes & Life Magazine is the ultimate “Coffee Table Lingerer”! …and it costs less than sending a greeting card! – Click Here
2. The Free 6-Month Done-For-You Strategic Marketing Planner
The Real Estate Marketing Planner is a powerful 6-Month Guide that strategically defines what marketing to do and when. Four key market segments include niche Markets, geographic farming, sphere of influence, and past clients. – Click Here
3. The Free Online Real Estate Business Plan
The Real Estate Business Plan allows you to enter your business goals for the year and get a breakdown of how many prospects, listings, closings, and so on are needed to reach your financial goals. – Click Here
4. The Become a Listing Legend Free eBook
Ready to take a vertical leap in your real estate career? If you’re looking for inspiration…and the tools and methods to dominate a market and go to the top in real estate…you’ll find them in this free book. – Click Here