Saturday, October 21, 2017

In Step with Awesome Agent Ariana Gillette

By Julie Escobar

How do top producers stay at the top and continue to grow their businesses? We got the answers to that and more when we caught up with top producing agent Ariana Gillette who shared her thoughts on what it takes to make it – and KEEP making it in this competitive business.

Here’s what she shared…

Q:  Thanks for sharing your ideas with us! Can you first tell our readers a little about yourself?

A:  Hi Readers! I am a Northern Virginia native. My Husband, two kids, two German Shepherds & I currently live in Loudoun County. Real Estate is my passion and I have handled a Gazillion issues as a Realtor in this fast-paced, yet rewarding business. I have been licensed since 2003 and do $10 million in production per year, yet I am always looking for fun and creative ways to expand my business. I have a Master’s Degree in Public Policy and am a Licensed Real Estate Broker.  I bring a depth of knowledge into every transaction as well as a solid sense of humor. My goal is to educate & empower my clients to make the best decisions they can while buying and selling. I want them to have the best experience possible.

Q:  You entered the Master Marketing Schedule contest – can you share what you like about using this agent tool and what your favorite strategy was?    

A:  Let’s be honest … the everyday practice of Real Estate is tedious. Yet, that is exactly what makes us successful running our businesses. If we don’t prioritize meaningful engagement with our clients it’s just NOT going to happen. The Master Marketing Schedule makes it easy to time block your calendar to do mailings, pop-by gifts, and farming pieces.

Q:  Are you working a geographic farm as well as your sphere – and can you tell our readers any tips you might have for staying top of mind?

A: My sphere is the life of my business. I door knock with door hangers, I do print for my Coming Soon, Just Listed, Just Sold marketing, and of course everyone’s favorite the Neighborhood Update. I mail the update one time per quarter, which reminds me, I’m due for Q3 mailing to my Farm! My advice? Get involved with your community and give back. That is how to make your Farm thrive with referrals.

Q: What are some of your favorite ways to stay in touch with the VIPs in your sphere of influence?

A: Coffee, lunch, pop-by gifts, invites to events and free stuff when I get tickets or passes, etc. Facebook shout-outs to customers on the anniversary of their home purchases.

Q: A lot of agents struggle with follow-up – do you have any words of wisdom for them?  

A: Order Thank You cards that are blank inside and start shooting them out, and have stationary made from ProspectsPLUS! to write handwritten notes. ANYONE who gives you their email, add to your database right away — not a month from now.  I am bad about this, but it does make a huge difference.

Q:  One of the reasons we created the Master Marketing Schedule was to put some fun into marketing for agents, and give them outside the box ideas for connecting with clients. Do you have any fun things you do to stay motivated and on track?

A: Accountability groups, a life coach, webinars, and conferences. I’m a busy mom – but I make time for all of these when I can.

Q:  If you had one piece of advice for a brand-new agent in today’s market, what would it be?

A: Use systems. Run your Real Estate business like any other business. Show up. Follow systems that every office provides or connect with one of the bigger named coaches. Create and maintain meaningful relationships with every client you work with. Go above and beyond to provide value. AND don’t TEXT all the time. Make phone calls, and meet with clients in person to develop those relationships that will be your referral business for years to come.

Q:  If agents have a referral for you, how can they reach you?

A:  Sure. I am available via email at Ariana@Dwellus.com, on Zillow at www.zillow.com/profile/Ariana-Gillette or Facebook — search Ariana Gillette Real Estate.

Awesome information — thank you SO much, Ariana!

Be like Ariana! Jump into the contest!  

CLICK HERE TO LEARN HOW YOU CAN WIN $10,000.

Need help with your marketing? Visit www.prospectsplus.com or call our marketing team at 866.405.3638 today! 

Real Estate Agent Contest 2017

New Magazine Filled With Tools for YOU

by Julie Escobar

We’re thrilled this week to introduce you to the 6th edition of the Master Marketing Magazine which started hitting mailboxes all across the nation last week.  The reviews and comments are coming in fast and the word on the street is that it is already being recommended as a tool agents can count on as they put their marketing in place to hit the second half of this year strong.

Our sixth installment of this magazine has 87 pages that are filled to the brim with strategic content, creative ideas, and market-savvy tools you can use starting right now with a focus on matching your marketing with your market segment using incredible new data sources and options!

Here are a few of the featured articles: 

  • Embracing the Element of Surprise
  • Three Steps to Drive More Inventory
  • Five Action Steps to Grow Your Business
  • Pricing Makes Perfect
  • The One Thing You Can Do to Earn Three Times the National Average
  • Three Ways to Put Some Fun in Your Marketing
  • Three Ways to Get Out In Front of YourCompetition
  • PLUS… Powerful Interviews With Top Real Estate Pros
  • PLUS…a 6-MONTH Pull-Out Master Marketing Schedule
  • PLUS… a Chance to Win $10,000

And so much more…

Ready to look inside the pages of our digital version today? Check it out at blog.prospectsplus.com/magazine.

We’d love to hear your thoughts on the new magazine!  

Find us on Facebook and share your experience, your favorites, and your ideas for the NEXT publication!  

Being a resource YOU can turn to – is our passion.  Enjoy! 

For the Next Master Marketing Magazine

by Julie EscobarMasket-Marketing-Magazine-3D (1)

Calling all ProspectsPLUS! Customers!  We’re thrilled to be currently compiling new content for the fifth edition of the Master Marketing Magazine.  We are interested in interviewing five to seven of you to be featured as contributors to share your experience as real estate marketers.  Our magazine goes out to approximately 40,000+ agents and brokers across North America, offering the potential for referrals and exposure.

We are interested in interviewing agents who are…

Any of those things sound like you?  Then reach out to me today for an interview! All chosen contributors will be featured in the January magazine and will receive:

  • $100 ProspectsPLUS.com gift card
  • 10 Magazines to use in your marketing
  • A chance to be featured alongside some of the best coaches and minds in the business
  • Referral opportunities across North America

If you’d like to read the last edition — Experts and Insights online, visit here.  If you’d like to be considered for one of the limited contributor spots, connect with me via email and let’s set a time!

Need more assistance?  Contact our team at 866-405-3638 or visit us online at www.prospectsplus.com. 

Was YOUR Name Drawn?

Wow! A big thanks to all our amazing contestants this past month! We had some terrific entries – and we thank you all so much for sharing your ProspectPLUS.com experiences! If your name wasn’t drawn – no worries!  We’ll choose three MORE winners January 5th!  Congratulations everyone!

Our $250 Winner is Adam Kabinoff who shared, “The Market Dominator has helped me close $1.2MM in the last 9 months. This is a fact. But success with this product does not come because you want it to. Your monthly Dominator needs to be thoughtful and you need to find ways to follow up with your carrier route that allow you to get belly to belly with prospective Sellers. The Dominator is just the start of the conversation.”

Our $100 Winner is Kate DeSimone who shared, “I previously used Vista Print for my marketing materials but recently tried ProspectsPLUS.com because they offered a product that the other company didn’t have. I made an error in my order and even though it was my own mistake, the customer service team at ProspectPLUS! went above and beyond to satisfy me. They contacted me to check on my order, and they issued a gift certificate so I was able to reorder my product correctly without additional cost. Overall, 10 out 10 ten service!”

Our $50 Winner is Mari J. Davis who shared, “I admit I was skeptical however it worked perfectly. I listed a property, ProspectPLUS! mailed post cards to all the neighbors and I have two other listings from that. The post card was perfect, inexpensive and I never touched a thing, they did it all! Kudos to ProspectPLUS!

Our BONUS $50 Winner is Bob Surma who shared, “I found the website from the Realtor magazine and went online and ordered two postcards for two different areas in my town. Easy to use they were mailed within days and I received a call from each area within a week and will be listing two homes shortly. Great experience and I will use them again.”

Thank you to everyone who entered! Ready to throw your hat in the ring? It’s easy!  Leave your review of your ProspectsPLUS.com product or service on our Google+ Page or our Facebook Page today!  We’ll give away a total of $400 more in ProspectsPLUS! gift cards!  Next drawing is January 5th.

Was YOUR Name Drawn?

Wow! A big thanks to all our amazing contestants for September! We had a great time reading all your comments and loved how willing you were to share strategies and ideas with your fellow agents across North America!  Congratulations everyone – and please join us for the October contest – see details below!

Here are the September Winners: 

Our $500 Winner:  Gregory Verity  – I found the Master Marketing Magazine in my office. I intended on browsing through it, but the products really caught my eye. Quality and pricing are two things that rarely go together, however they can be found here! I ordered door hangers for a listing I have in my territory. I uploaded the photos including my company logo, professional head shot, and house pics. It was easy to navigate through the system and produce a quality piece. Final draft after about 20 minutes, press order and Voila…Great item! Thanks ProspectsPLUS.com!

Our $250 Winner:  Linda Alexandroff — I have used ProspectsPLUS.com numerous times to announce new listings. I have just started reading the Master Marketing Magazine. I love it! Not only is the information relevant but there is a clear explanation of each of the avenues I can use to promote listings and my business plus some very helpful ideas to open revenue streams. Thank you for an excellent publication!

Our $100 Winner:  Jeanette Gibbons Franks — I have used the Just Listed Just / Sold Program for over 7 years. My business has grown every year. One of the best things I’ve ever done for marketing. Always has looked great and has always brought me new business.

Our $50 Winner:  Donna Perri — What an excellent idea backed by fantastic support. Reasonable, professional and they get results. I turned one listing into two in just one week! I will do this for all of my listings going forward. Just another way to set yourself apart from the crowd in your listing appointments. Thank you!

Bonus $25 Winner:  Kelly Lloyd — I didn’t know there were so many different ways to market my business until I read Master Marketing Magazine. Efficient, Affordable, and Fast! Thanks!

Thank you to everyone who entered! Ready to throw your hat in the ring? It’s easy!  Leave your review of your ProspectsPLUS.com product or experience!  We’ll give away a total of $400 more in ProspectsPLUS! gift cards! 

Visit our Google+ Page today to enter!  Contest ends October 31st.