By Julie Escobar
We’re having a great time reading all the tips, strategies and ideas being shared by our valued customers during out holiday contest! I’ve found that agents are always eager to learn what’s working and what’s not from their colleagues. And it’s terrific to see that despite everyone coming from different cultures, companies and market areas – there are always common denominators amongst producers in this business and our customer responses spotlight just that!
Let’s take a look at some of what they’ve shared!
From Mildred Jones-King : “I’m getting ready to order the Just Sold postcards. It’s a great way to let neighbors know that a house had been sold in their area.”
Cara McLean Rolfes: “I have started using the just sold and just listed and it got me a listing the day after they went out!”
Jim Dobson: The Just Listed/Just Sold postcards do the job! They are high quality and effortless to produce.
Kimberly Bouchey: I like to use the Just Listed postcard to inform the neighbors and other prospective buyers what is available in their market. I usually follow this up with an Open House.
Tina’s Orlando Paradise Homes: Just listed/sold postcards are great. I get calls from neighbors who find me with the cards in the mail. I love the system, (MLSmailings.com) – I don’t have to do anything, it’s just done. Thank you.
Pat Taylor Bogenn: Got a new listing from the “just sold” postcards with a few weeks of starting the program! Absolutely great, affordable marketing!
Jenny Hellman: I love the Just Listed and Just Sold cards. It’s a great way to get your name out in different neighborhoods. I have acquired 3 new listings so far as a direct result from the mailings. WOW!
Tina Chiles Herrmann: I received several listings from your cards. Thanks for the ease of doing business.
Janet Buff: Just Sold / Just Listed Postcards are my favorite marketing tools to use!
Eleonore Gerstenfeld: The sale and sold cards are a great tool. I like the idea that neighbors know and send referrals.
Mark Miller: Just Listed/Just Sold postcards are a valuable and affordable tool.
Farah Chowhdury: Just wanted to let you all know I have collected 2 or 3 future leads by using just listed cards through prospect plus. It was wonderful!
Diane Wilson: I had used the Just Listed/Just Sold postcards for several years a few years ago I decided to stop. This summer I sold a condo for someone that had saved my Just Sold postcard for 3 years and they also bought a new home. Needless to say I signed back up for the system because it works! Thanks ProspectsPLUS!
Lori Spanbauer – Blazek Muller: We have great success using Craigslist ads (from GettingListingsSold.com) for our properties this year. Just listed/Just sold cards are a great return on investment…every Realtor should use them.
Tricia Christlieb Yocum: Just started an investor campaign since I have a few listings in that price range…expecting great success.
Maggie Dokic: The best tip I can give anyone wanting to maximize their marketing dollars is to use Every Door Direct Mail. For the same cost as traditional mail, you get to hit THREE times the household! I was able to bump up my mailings from roughly 300 pieces up to 1,000 by using EDDM instead of a mailing list. I sat down and picked out my routes. I even chose routes to add to those initial ones once I start seeing results (I want to reinvest as soon as I can!). I started out with 1,002 households for a mailing cost of about $146 (plus the postcards – cheaper in bulk!) and have my plan in place to add carrier routes systematically, until I am touching roughly 12,000 households in my chosen area. Yes, we know consumers are online and we have all that covered. But they also get their mail daily and we want them to see us there too. Prospects Plus and EDDM both ROCK!
Catherine Hallock: All the products are wonderful. I really like the FSBO brochures; I always have a supply of them in my car so I can just leave them in people’s mailboxes. Works great!
Susan Kravick: Refrigerator magnets are great. We mail them out now and then give them in the Chamber Welcome bags. I love seeing them in homes that I list or show. Great way to keep my name visible all year.
Cynthia Ferreira Fleming: My service strategy is to go door to door with doorhangers and other marketing pieces. This allows me to make face-to-face contact with customers. Once people have a ‘real’ face to the name for the materials they are receiving in the mail, they generally feel more comfortable calling you!
Christine Rubin: I plan to mail to my targeted areas more frequently in 2013, and follow-up with a phone call and door knock. I also plan to integrate a custom mailer to be eye catching and even actionable.
Great shares from everyone! THANKS so much! If you’d like to learn more about our automated Just Listed/Just Sold postcards call Becky at 866.999.MLSM or visit us online at www.MLSmailings.com. They’re easy, effortless, affordable and give you peace of mind because they go out without your having to lift a finger – so you ALWAYS know it’s done!
If you’d like to learn more about our all-inclusive Ultimate Marketing Toolkit that includes Craigslist Ads, Just Listed postcards, lead generation cards, single property websites and more – visit us online at www.GettingListingsSold.com or call our office at 866.405.3638.
If Every Door Direct Mail is something you would like to include in your marketing strategy in 2013 – visit us at www.ProspectsPLUS.com/EDDM2 or call us at 866.405.3638. Our team will be happy to help you choose your carrier routes, create your mailing piece and determine the frequency of mailings that will work best for you!
Just want to stay in touch with your sphere or farm with direct mail marketing? Visit www.ProspectsPLUS.com or call our team to help you choose the postcard campaign that most resonates with your business, your market and your customers.
Phew! Can’t wait to see more ideas and suggestions in the coming weeks! Now – if you HAVEN’T entered the contest to win a free iPad Mini by sharing YOUR ideas, insights and best strategies — what are you waiting for? Get in on the action and you could be cruising the net on your all new iPad by the end of the year!
Click here to learn the details and get started – or just head on over to our Facebook Page and share your best marketing tools and advice with your fellow agents across North America! Ready? Set? GO! And remember – if you need help – we’re just a call away at 866.405.3638.